Brand identity for Better, an open-source data platform from Marand and a cutting-edge solution for use in hospitals and the healthcare system.

We’ve developed a visual identity that reflects Better’s industry-leading technology, open-data philosophy and vision of delivering better healthcare to everyone.

The visual identity enables communication in a variety of contexts. It’s modern and sophisticated, yet user-friendly and welcoming.

A flexible brand architecture was implemented with new products in mind. Illustration was used to explain complex topics in an easy-to-understand manner.